Free City Supershop in Malibu is what Fred Segals was in the early 90's. Owner Nina Garduno, who was affiliated with the Men's Division at Ron Herman is the mastermind behind they overpriced and ridiculously expensive store for those who have far too much money for their own good.
A tee-shirt retails for $168. Ridiculous...but very chic.
Vogue and New York Times have already done special mentions of the items. Sadly, celebrities like Gwenyth Paltrow and Jake G. are sporting some of the tee's along with all the Palisades mommies, which has given this store that has been around since April 2005 and donated $90,000 (so they say) to artists a hit. I love the simple design and all that, but I am not that bad a fashion victim to pay $200 for a sweat shirt that cost $6 to make in China.
Check it out by clicking on the title.
